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Pick ghost writers that have solid grasp of the language. Take a look at their writing samples to ensure that writing abilities fit your requirements.
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When interviewing the writer ask them their previous writing assignments, how well they know their audience, SEO knowledge, research tools used by the writer and so forth.
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Communication and continuous comments is key to getting the exact work you are looking forward to. Set up phone, e-mail, IM, Skype and other communication channels to keep in regular touch with your writers.
In case you are satisfied with the writer consider hiring them on a permanent basis and invest in training them to so they get familiar with your corporate culture and ethics. Once, trained about your business desires the hired writers can churn out quality content day after day and you can devote your precious time to more important tasks.
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